Case Study: Prima Vista

A wedding venue in Wimberly, TX with sophisticated styling and timeless design in a Hill Country setting.
Since 2019, Prima Vista has offered couples a unique and refreshing experience for their wedding day. Located in Wimberley, Texas, the venue captures the chic city feel with its sophisticated styling and timeless design while preserving the natural beauty of the surrounding Hill Country. As a family-owned and operated venue, Prima Vista’s mission is to provide a distinctive setting where families and friends can celebrate and create memories that last a lifetime.
Prima Vista Events
Prima Vista

How We Do It

The Challenge

The Texas Hill Country is no stranger to weddings. Waitlists can be years long, and the competition is cutthroat. Prima Vista employed Integrate to create a digital advertising campaign that increased leads, the quality of leads, and ultimately more bookings.

The Approach

With Prima Vista’s goal of getting more bookings in hand, we went to work on an aggressive lead generation strategy.

Our digital advertising strategy included:

  • Pay-per-click search ads
  • Display advertising
  • Social media advertising
  • Retargeting
  • Content creation

Tactically, we focused our budget on paid search ads through Google and paid social ads through Facebook and Instagram.

Prima Vista Events

The Results

Overall

60 qualified leads per month. 24 to 32 Tours booked per month. 6 event bookings per month.

PPC & Digital Ads

400% increase in web traffic from search and 160% increase in leads generated.

Social Media

81% increase in website traffic from social media channels. 680% increase in lead generation from social media.